The idea behind 'She Trendz' started because of my interest in designing my own dress materials in different patterns like embroidery, fabric painting etc. My interest in fashion designing and my family's support motivated me to start my own boutique with a unique range of clothing collection. We opened 'She Trendz' at OMR with a wide range of unique clothing and accessories' from Mumbai, Kolkata and Bangalore. Our primary target is the modern working women of today. We offer a wide variety of fashion garments which matches the taste of today's ladies. As we had expected, we are able to get more number of customers, regular and new. We are maintaining a good rapport with all our customers, which helped us to earn more number of good customers through word of mouth.
Our exclusive collection includes ladies' garments like salwars, Kurtis, Leggings, Skirts, Dhuppattas, Inner wear and trendy ladies' fashion jewellery. The main attraction of our boutique is the changing trends and patterns of clothing. We never keep a repeated pattern for more than a week. Every week, we change our collection, which attracts many young ladies to our boutique. We have introduced a stitching division in our boutique, where we have employed a team of talented tailors to offer innovative stitching ideas and patterns. Since I myself have a huge flair for fashion designing, I used to give my own designing ideas and suggestions to my customers which match their taste. 99% of our customers are very much satisfied and happy with our stitching ideas and patterns.
Though, we do not have prior experience in this field, we have managed to run this business successfully with a large number of regular and new customers. Everyday we are getting wonderful feedback from our customers, which have provoked us with an idea of opening more branches in Chennai.